Embodying Japan: Cultures of Sport, Beauty, and Medicine 2017

Gender and Identity in Modern Japan


This project is designed to discuss the commodification of identity in Japan and how Japanese youth are rejecting traditional identities endorsed by the Nationalist regime in an effort to take control over their own identities within the globalized Capitalist culture. Japanese men and women have more freedom today than they have historically to pave their own futures and express themselves through sexuality and fashion. However, as new identities emerge and take root within the culture, Capitalist responses to the demand force unexpected changes. This project will explore the motivations for these changes, as well as the commodified response by the global market.

Image result for genderless kei

This page has paths:

  1. Hope for the Future: Beauty is in the Eye of the Beholder Courtney Cho
  2. Are You Considered Beautiful In Japan? Courtney Cho

Contents of this path:

  1. Commodification of Identity
  2. Capitalizing on Japanese Youth Culture
  3. Rejecting Japanese Nationalist Gender Identities
  4. Feminine Desire in Japan as an Agent of Social Change
  5. The Salaryman

This page has tags:

  1. Identity Shannon Brooks
  2. Nationalism Shannon Brooks
  3. Pop Culture Shannon Brooks
  4. Confessions of a Host Shannon Brooks
  5. Gender Shannon Brooks
  6. Shannon Brooks Shannon Brooks
  7. Fashion Shannon Brooks
  8. Masculinity Shannon Brooks

Contents of this tag:

  1. Sexuality & The State
  2. Fetishization of Gay Men in Manga
  3. Shoujo and Doll-Like Beauty
  4. Salaryman Culture and Masculine Identity
  5. Housewives' Magazines and Gender Confinement in Post-War Japan
  6. Commodification of Identity
  7. Cross-dressing in Shinjuku Ni-chōme and Transgender Culture in Japan
  8. The Chain of Power
  9. Commodification of Desire
  10. Who are Herbivore men?
  11. How the body of the salaryman is utilized
  12. Capitalizing on Japanese Youth Culture
  13. Rejecting Japanese Nationalist Gender Identities
  14. The Salaryman identity as an ideal for nationalism and success
  15. Biopower
  16. Hokikomori: reclusive lifestyle in fear of the salaryman identity
  17. Feminine Desire in Japan as an Agent of Social Change
  18. The Salaryman, Hikikomori, and Hostesses:
  19. Hostesses: fulfilling womanhood while abroad and their role in maintaining corporate relationships
  20. Han 1
  21. Japanese Popular Culture
  22. Beauty Culture