Commodification of Identity
In recent years, however, there has been a change in Japanese societal structure. Since the 1980s when arranged marriages fell to near 40%, women have begun to experience more autonomy of choice when it came to their life, both in family and career aspects. Women began leaving home and joining the workforce to find a husband and this has given them their own disposable income and the independence to choose how to spend it (Freidman, 1992). Men are developing an acceptance of the women that make more money than them (possibly because this cuts their risk of Karōshi, or maybe because it allows them the opportunity to pursue hobbies or other free time activities - which is arguably still a patriarchal idea because the women are working to supply the men with free time and leisure). This shift in society has not erased the patriarchal views and traditions of the Confucian "Old-Japan", but it marks a possible growth for the country that for so long refused to even admit that women legally existed. It will be interesting to see whether this commodification of identity is adapted to fit the new societal model or if the citizens have finally found a way to wrestle agency for themselves and their future.
Works cited:
1. Freidman, Seth "Women in Japanese Society: Their Changing Roles". 1992. http://www2.gol.com/users/friedman/writings/p1.html
2. Horne, John "Understanding Sport and Body Culture in Japan". Body and Science Vol 6, No 2. https://sakai.unc.edu/access/content/group/fe99adab-65cc-430f-bdf3-688e81d0f8d2/Week%203/Horne%20understanding%20sport%20body%20culture%20japan.pdf
3. Miller, Aaron L. "Foucauldian theory and the Making of the Japanese Sporting Body". Contemporary Japan 2015; 27(1): 13-31. https://sakai.unc.edu/access/content/group/fe99adab-65cc-430f-bdf3-688e81d0f8d2/Week%203/AaronLMiller2015ContemporaryJapanFoucaultSportingBody.pdf