Race and the Digital: Racial Formation and 21st Century Technologies


In conclusion, the Kony 2012 was a movement that did use transmedia organizing to bring awareness to the atrocities committed in Uganda. What makes the Kony 2012 movement different than other movements we discussed in class is that privileged people were the one that created this movement, not the other way around. The movement was well intention, but it failed due to people moving on to another Internet fad and people just losing interest in the campaign. This brings the question, is digital activism real activism? Our class session had a debate about this topic where we were on the side that yes, digital activism is real activism. However, digital activism, as Alan pointed out should be used as a supplement, not a substitute. There should be physical demonstrations and rallies, and if digital activism is used right, more people can be aware of the movement and join in on their discretion.

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