Marie Antoinette

I Want Candy

     The cinematographer, Lance Acord, uses fantastic montage techniques and close up shots of food in the film that support the impact of the major themes.  For example, in this clip, he give a superb visual on how cakes, pastries and fruits symbolize femininity in the movie.

     Moreover, the song choice is spot on. "I Love Candy" plays in the background to perpetuate the ideology that women are responsible for being desirable for men; in turn, making men "want" them sexually. The pristine and fantasy deserts are sandwiched between shots of French "haute cature" fashion. The montage and close up shots delivers a subliminal message that women should be petite, desirable, and well put together just like the array of desserts displayed flashing before the viewers eyes.


 

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