Complex TV

Beginnings

Although long-form television serials are notably marked by their potentially eternal narrative middles, they all must start somewhere; this chapter explores how serials are launched with television pilots, considering the core functions of pilots as setting up the direction of a serial’s narrative thrust, teaching viewers how to watch the ongoing narrative, and inspiring them to commit to ongoing serialized consumption. The chapter uses a detailed case study of the Veronica Mars pilot to demonstrate how serials establish intrinsic norms for ongoing narratives, with references to strategies found in pilots of Twin Peaks, Arrested Development, Alias, Awake, How I Met Your Mother, Pushing Daisies, and Terriers.

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