https://themill.com/the-mill-plus/work/malaria-no-more-the-zero-malaria-experience/

 
 

Building from the powerful African-led' Zero Malaria Starts With Me' campaign, the Zero Malaria movement seeks to unite citizens everywhere and acknowledge that a world free of malaria makes all nations safer, stronger and more prosperous.

At this pivotal moment, Malaria No More UK, working closely with partners from the scientific powerhouse of Imperial College London and the visual creatives at The Mill, have used cutting edge creative technology to demonstrate, using real data, what the future of the malaria fight can achieve through the new immersive Zero Malaria Experience.

The Zero Malaria Experience is an immersive and interactive installation which uses new research to tell the story of how a ‘toolbox’ of scientific innovations has helped to reduce malaria over the past 60 years. It illustrates the potential of existing interventions, like insecticide treated bed-nets and vaccines, alongside future ones, like gene-drive technologies and next-generation vaccines, to save millions more lives in years to come.

Behind the Scenes: