The Evolution of the American DinerMain MenuThe Original Lunch WagonsWhere the American Diner found its audience and purpose.T. H. Buckley- Come Get Your American DreamFinding success in a new business.The Transition from Horse-Drawn to StationaryWhy Lunch Wagons found themselves abandoning the horse.The Classic American EntrepreneurshipThe appeal of owning a lunch wagon to working-class Americans.The Masters of the Booming Lunch Car IndustryAppealing to the customersThe effort to appeal to a wider customer base.Decline of the American DinerCultural Relics of the Twenty-First CenturyMedia GalleryMedia Used and Collected in the Making of this ProjectCreditsSources Used in ResearchCassidy Nemickcf80a2fbfbf26cc0303a79834a26a4cb79a11a9b
This rhetoric that these non-corporate diners were "American" and "friendly", reinforced the idea that a family owned business was more appealing than a corporate business. A rhetoric that is still used today.
12016-11-06T12:41:58-08:00Cassidy Nemickcf80a2fbfbf26cc0303a79834a26a4cb79a11a9b"The Dinette" - Eat In An American Diner Matchbook5Matchbook advertisement stating, "Eat In An American Diner; Friendly Places to Eat." The Dinette Diner. Original matchbook in author's collection.media/002.jpgplain2016-11-08T12:43:25-08:00Cassidy Nemickcf80a2fbfbf26cc0303a79834a26a4cb79a11a9b