Juan "Freddie Freak" Trujillo Main Menu Juan "Freddie Freak" Trujillo An overview of the life and work of Juan "Freddie Freak" Trujillo and his work in relation with the Chicano movement. Much of his work was focused on the Coors Strike, UMAS, and Cucaracha. Biography UMAS During the 60s and 70s an activist with a very unique name was starting to make headway in Colorado. How he got involved in activism is a rather interesting story... Coors Boycott The Beer and the Boycott La Cucaracha Newspaper In 1976 a new kind of newspaper was started to deliver the new that Latinos felt was being left out. Read below to out about the journey of the newspaper External Links/Resources

Early Life

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Juan Frederico Miguel Arguello Trujillo or “Freddie Freak” was the son of a Juan Frederico Trujillo and Clorinda Arguello. Before he was born in 1938, his parents migrated to southern Colorado from the New Mexico settlement of Santuario de Chimayo where his father quickly picked up hard labor. As a coal miner in Trinidad he was able to support his family although the conditions were terrible.

Juan’s early life was greatly influenced by the harsh conditions in which his parents lived through. His mother Clorinda was deaf at a young age because of a botched surgery. His father will die just three months before Freddie was born.

In his youth Juan Trujillo rapidly developed into a street hustler and by the age of sixteen he dropped out of school completely. Through the shady side hustle, Juan was able to provide a nice fully furnished house for him and his mother during the 1950’s.

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