Metracal
But the granddaddy of them all was Metrecal, a product of pharmaceutical company Mead Johnson & Co.
Along with a generation of busy mothers, housewives like Betty Draper had long counted on Mead Johnson & Co, makers of Pablum and Dextri Maltose, to feed her babies.
Purchased at the recommendation of their family doctor these ready mixes were quite useful in plumping up baby.
Lucky, little Sally Draper would grow into a nice chubby baby.
