12018-03-07T09:41:59-08:00Raphael Rosalen1715e039fde07f4d095d0f33f3c5ebb5520e0fb32934813image_header2018-03-10T12:57:15-08:00Raphael Rosalen1715e039fde07f4d095d0f33f3c5ebb5520e0fb3According to Zygmunt Bauman, traditional resources for identity construction are no longer reliable in our modern world (Buckingham). In this way, as there are no more concrete sources of meanings, as all that is solid melts into air(Berman), we seek social and cultural identification with others to build our values (Buckingham). If the traditional media does not guide people in their lives anymore, people are now turning to new media as a way to gain new meanings from each other. Here, the aura of authenticity creates authentic personas for people to identify with and it gives viewers the feeling of receiving information from friends. This idea of receiving honest advice from peers also gives vloggers a certain level of credibility (Fischer), which is valuable and somewhat lacking in our contemporary manipulative media.
12018-03-10T12:52:26-08:00Answering Your Precious Questions! - Connor Franta3In this video, YouTuber Connor Franta answers a variety of questions that were sent by his viewers. The answers are mostly about Connor's personality, but as his viewers identify with his point of view and are able to relate to him on an authentic level, they can appropriate his opinions (new meanings) into their lives.plain2018-03-10T12:56:54-08:00