The game's success had a significant impact on the video game industry, paving the way for future console games and establishing Nintendo as a major player in the industry. The game's popularity also led to the creation of numerous sequels and spin-offs, as well as a variety of merchandise and media tie-ins, including TV shows, movies, and comics.

In addition to its impact on the video game industry, "Super Mario Bros." has also had a broader cultural impact. The game has become a cultural touchstone, with references and homages appearing in everything from TV shows and movies to music and art. The game's characters and world have become iconic, recognized and beloved by people of all ages and backgrounds.