As a larger share of the TV audience consumes more TV shows via Netflix and other OTT (over-the-top) services, some critics argue that such consumption practices interfere with the cultural unification effects (or “water cooler talk”) that bond people through shared, mass-mediated experiences.
-Sydneyeve Matrix, "The Netflix Effect: Teens, Binge Watching, and On-Demand Media Trends"
Before Netflix, there was a time when people would discuss each episode right after it was aired on cable. The day after a new episode of