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FoodWords Draft

Valentine Cadieux, Tahsha LePage, Phoebe Ward, Monica Saralampi, Martha Megarry, Maria Frank, Matt Gunther, Authors

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Empowering Consumers

In response to perceived food system problems, some activists seek market based solutions by working to change trends in consumer demand. Often, these strategies emphasize a widespread deficit of consumer knowledge about the global corporate supply chain. Others aim to spread the practice of do-it-yourself food production, preservation, or preparation. In general, if a strategy targets systemic changes in consumer behavior, it typically begins by empowering consumers by building their knowledge about the food system.


Within the tag family "Food Actions and Strategies."
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