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Endless Question

Youth Becomings and the Anti-Crisis of Kids in Global Japan

dwayne dixon, Author

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Lesque and Definition of "Underground"

By “underground” I mean specifically that Lesque is attempting to operate in the open marketplace without formal outside investments, loans, or the support (and financial claims) of one of the major action sports distributors in Japan. The company is exclusively owned and run by skateboarders with the intention of retaining autonomy over finances, over business relationships with shops and riders, and, significantly, over image. Lesque intentionally projects a cosmopolitan aura first through its name, a portmanteau of the English suffix -less derived from “endless” and of the Spanish interrogative que, resulting in the somewhat obscure “endless question,” a concept that is foundational to Lesque’s philosophy.
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Itoshin    Skateboarding

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