Memes

Orgin of Memes

The word meme was originally coined by evolutionary biologist Richard Dawkins. It is derived from the Greek word mimema which means something to be imitated.  At this point, memes were described by evolutionary biologists as a form os cultural currency. The problem with this was is was impossible to study because no one had a clear definition of what a meme is. This was until the generation of internet memes which are something that can clearly be defined and studied empirically.