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• 1 2017-01-21T15:28:36-08:00 Section 2: Network Analysis / FINDINGS 17 List of findings from Network Analysis plain 2017-03-23T14:30:16-07:00

  Figure 18 - Circle Packing Hull Digital Economy

  Category - Hub - The Web and social media presence
  *total count of 69 companies with “no issues”

  
  
  The percentage of companies with the website and social media presence is not particularly generous. Even if a website can be found for most of the companies there is not a prevalent use of social media platforms among the overall count of companies within the Digital Economy cluster.

  Figure 19 - Alluvial Diagram Facebook

  Facebook Presence year of company foundation
  *total count of 69 companies with “no issues”

  
  
  More than half of the companies (62%) do not have a Facebook presence (no Facebook page found). Also, there is no correlation found between years and Facebook presence.
   

  Figure 20 - Alluvial Diagram Twitter Presence

  Twitter Presence / Foundation *total count of 71 companies with “no issues”

  
  
  More than half of the companies (55%) do not have a Twitter presence (no Twitter account found). Also, there is no correlation found between years and Twitter presence.

  Figure 21 - Facebook Fans Presence

  C4DI Facebook fans map per country *total like page 528 in 29 countries

  
  C4DI Facebook page shows a like count of 528 with representations of fans in 29 located both in the Global North and in Global South with the epicenter located in the UK (88%). There is a symbolic global representation but the larger count of connections are placed within the UK. C4DI has the largest like count.
   

  Figure 22 - Facebook Fans Presence

  The Enterprise Centre Facebook fans map per country *total like page 150 in 25 countries

  
  The Enterprise Centre Facebook page shows a like count of 150 with representations of fans in 25 located both in the Global North and in Global South with the epicenter located in the UK (78%)

  Figure 23 - Representation of Strongly connected components on facebook networks

  C4DI & Enterprise Centre Facebook Pages

  Graph information
  Nodes: 871
  Edges 1344
  Directed Graph
  Combination of data from posts by page and users downloaded from C4DI (red) + Enterprise center (black)  facebook pages using Netvizz and imported into Gephi as append graphs
  Data Timeframe  2010/08/28 - 2016/09/03
  Node size represents strongly connected id
  
  
  C4DI Facebook page shows a greater centrality and also the strongest connectivity between components (posts and users per facebook page as downloaded through the Netvizz Facebook application). Ethnographic observations and contextual interviews also show that the perception of connectivity and networking within the C4DI initiative is also greater.

   

  Figure 24 - Enriched representation of Strongly connected components on facebook networks

  C4DI & Enterprise Centre Facebook Pages

  
  Connectivity among users and pages is linked to social events, both locally relevant (such as The Freedom Festival or FEO events) or holidays (such as Christmas); and topics of interest for the community (such as information regarding ethical hacking or digital awards). C4D1 has a strongly connected network with an even distribution of users and posts. On the other hand, the graph shows evidence that point out The Enterprise Centre network as a superuser network with a fewer connectivity among posts.
   

  Figure 25 - Resume and Top 6 most liked Facebook Companies

  Like Page / Top 3 Likes per country

  
  Even if there is a global representation of countries both from the Global South and from the Global North, evidence show proximity with anglo-Saxon culture (78%). Also, some unusual facebook activity point out the possible fraudulent use of Facebook user accounts to gain like count, this is the case of the companies ranked (3) and (4) with an unusual presence of users (according to the page activity) in the United States and Turkey.

  Figure 26 - Facebook Country's Ip Likes of 27 pages​​