Cost Effective Promotional Products Can Help in Growing New Business

It isn’t unsurprising that many new businesses poor their resources into making the best products that they can, or offering their services to the best of their abilities. Whilst this is commendable, you can only get so far without advertising – after all, if people don’t know you exist, how will they know to turn to you when they’re in need! At the same time, many are put off by the thought of spending hundreds and thousands on a television and radio campaign, backed by billboards and celebrity endorsements.

With cost effective promotional products, any business can take advantage of the tools for success, gaining exposure and reaching a wider audience. Your products can be used to solidify your brand within their minds, ensuring yours’s is the first they think of! Use this guide as inspiration – with a range of options, there’s sure to be an affordable item for everyone.

• Plastic Pen
  One of the most affordable options on the market, there are pens on the market that cost just over 30 cents each! Choose a colour scheme that complements your marketing material and print your business name (and even contact details if there is space) and your staff and customers will be sure to use these in their day to day lives – thinking of your brand each time they jot down some notes.
   
• Key Rings
  Looking for a product that your clients can take with them wherever they go? A key ring is the obvious choice, attached straight to our keys which we rarely leave home without. Choose a shape that matches your brand, or even have them perform a function – such as bottle opener or torch – for a tool that goes above and beyond. Best of all, these cost effective promotional products are only 60 cents per key ring.
   
• Stadium Cups
  If you work in an industry where durability is important – yet your staff and customers still need a glass of water every now and again, then a stadium cup could be the ideal cost-effective product. Give them away or keep them at the office, they can easily be branded with your logo and business details, and come in at just over 80 cents each. Every time your clients take a sip, you’ll be at the forefront of their minds.
   
• Tote Bags
  With our leading supermarkets and even the government stepping away from single use plastics, there is no better time than now to invest in reusable totes. Easy to print with your marketing message, and designed to be used over and over again for maximum impact, this is an effective and affordable option that often costs just over $1 per bag!
   
• Headphones
  Used by almost everyone these days, headphones and earbuds may just be the way to your customers hearts – or at the very least their heads! Valued at just over $1.20, your logo can be printed to their carry case, ensuring your business name plays a role in keeping your clients pockets or bags neat and tidy, something which they will be sure to want to thank you for.

As you can see, you don’t have to spend big on promotional items to ensure success. Sometimes the functional and affordable options are the way to your customers hearts. With this range of cost effective promotional products, you’ll find the inspiration needed to grow your new business or reinvigorate your brand. We recommend partnering with a reputable company, with experience in advertising – that way you can be confident they have the knowledge needed to help you put your best foot forward.