Cliche Main Menu Native Americans by Jasmin Diaz The Stereotype- Asian Americans African Americans Stereotypes that have been associated with African Americans Eurocentric Beauty Ideals for Females By Lisa Ma Works Cited

Introduction

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In this scalar book, Cliches, the concept of the stereotype is deconstructed and disseminated into its fundamental roots of power, prejudice, and the surrounding global circumstances from which it stems. How vision visibility, the body and the current standards of aesthetics build the stereotype will be explored through the lens of the several ethnicities including Native Americans, Asian Americans, African Americans, and European Americans. From the very first moment of contact between these smaller minority groups and the larger, whiter hegemony, there has been a fantasized image of what "they as a collective unit, embody, and more commonly focused on, what they are lacking in comparison. The outward differences have made it frightfully easy to dramatize, exaggerate, and exploit the bodies, customs, and identities of each of these races. Assembling all of these aspects together has allowed for the construction of prevalent racial ideologies. These aspects create an ease of mutability that lends itself to a larger duality- neither wholly one thing or another. It is this characteristic which perpetuates these unseemly stereotypes.

The pervasive damage done by the stereotypes is prominently seen in the depiction and treatment of Native Americans in regards to their manner of dress and earthly lifestyle. The ambivalent attitudes towards  the "otherness" of Native Americans will be elucidated by their portrayal in film, sports, and society throughout the centuries. Asian Americans have a history of discrimintation since their first mass immigration to the united states. It is interesting to note that, unlike other minorities in the U.S. ASian Americans, specifically the chinese and Japanese have experienced a fluctuation in the sentiment towards them. Through the 19th, 20th, and 21st centuries, Chinese and Japanese immigrants have been subject ti a varying amount of prejudice and intolerence; however their social and political identity has elevated over time. Stereotypical depictions of African Americans will be analyzed. Such stereotypes such as being thugs, prevalent to violence, and dressing a certain way. In regards to the Euro Americans, the notion of ideal beuty standards and the history of white biases and how it came to be will be discussed and examined. We will also observe the modern day trends influenced by these stereotypes and how it affects society as a whole.