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Iranian Jewish Life in Los Angeles: Past and Present

Saba Soomekh, Author

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Los Angeles Fashion District: A Healthy Working Environment


One of the main business practices that Roofian stresses is the importance of creating good relationships with both his employees and buyers. At Urgent Gear, Inc. there is a sense that this workplace is more than just a job, rather it feels like an extended family. The family atmosphere at Urgent Gear is created by the owners treating employees as partners and bringing in a feeling of unity. “We treat our employees like family and that to me has created a good relationship all around the business, even the buyers, we treat everyone involved with the business as family.” The inclusion of everyone into the picture has created a environment Urgent Gear strives to accomplish. Roofian has been lucky enough to keep good relationships with his employees throughout the years and run the business as if it were a family.
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