#100hardtruths Main Menu Pledges and lists written over the first 100 days A path through the primer focusing on the several pledges and lists of hardtruths I wrote during the first 100 days of the Trump administration 24 #100hardtruths authored by invited contributors A path through the primer focusing on hardtruths written by scholars, artists, activists, and friends Art Answers to Phony Questions A path through the primer focusing on speaking hardtruths about and through poetic, abstract, formally reflexive, non-indexical Art Forms Virality is Virility A path through the primer focusing on hardtruths that connect a macho growing of digital stature to real world violence Fake News R Us A path through the primer focusing on hardtruths that reveal our complicity Some #100hardtruths on Digital Media Literacy A path through the primer focusing on hardtruths about reading, writing, participating and understanding Digital Media Literacy Some #100hardtruths on Racism A path through the primer focusing on hardtruths about ethnicity, nationality, zenophobia, immigration and racism Some #100hardtruths on Sexism A path through the primer focusing on hardtruths about gender, sexuality, sexism, and misogyny Some #100hardtruths on Images A path through the primer focusing on hardtruths about photography, visibiity, and the power of images Some #100hardtruths on the Law A path through the primer focusing on hardtruths about legislation, (il)legality, public institutions, and the power of the Law Some #100hardtruths of the Internet A path through the primer focusing on hardtruths that attempt to reveal the structure, logic, uses and power of the Internet Some #100hardtruths on Freedom of Expression A path through the primer focusing on hardtruths about journalism, freedom of speech, and the power of Expression Some #100hardtruths on and through Film and Video A path through the primer focusing on hardtruths about or spoken through film and video 35 #100hardtruths highlighting the work of others A path through the primer focusing on hardtruths produced by journalists, scholars, artists, activists found online Credits About the makers of this Scalar book. Old home page that links to Wordpress Some #100hardtruths in poetry Poems that were produced as a result of radical digital media literacy workshops Some hardtruth poem responses and readings

Some #100hardtruths on Advertising

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A path through the primer focusing on hardtruths about corporate greed, getting eyeballs to content, the monetization of the Internet and Ads.

Advertising and public relations—unlike the news or the governments that they pretend to report on in this campaign—have little to no obligation to truth-telling, fact-checking, well-being, or democracy for that matter. Their commitments are to their clients. All press is good press for products (and people as products) and the corporations that peddle them. (from #100hardtruths #11:real apologies for #fakenews aggravate its symptoms)

Contents of this path:

  1. #11: real apologies for #fakenews aggravate its symptoms
  2. #5: #fakenews is logical outgrowth of web’s infrastructure
  3. #26: algorithmic literacy, transparency and oversight needed
  4. #28: face(book?) is best for people with pale skin
  5. #30, every single tweak in an algorithm can make a change
  6. #42: phatic communication eases interactions but lessens information
  7. #46, stay aware, not afraid
  8. #47: good design and software mask bad credibility
  9. #53, tame and disarm dangerous algorithms
  10. #59, silicon valley’s entrepreneurial capitalism leaves rubble in its wake
  11. #67, watch those who are monetizing their watching from the shadows
  12. #70, reconnect the space that advertising has interrupted
  13. #76, learn what happens when you type a letter on your keyboard
  14. #77, expose the costs and histories of freedom
  15. #79, attend to the structural problems inherent in the platform ecosystem
  16. #94, always look for the real thing