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The Thing of It Is, We Must Live with the Living

The Medium Is the Massage, pp. 94-96

John Walter, Author

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New Media

"Our official culture is striving to force the new media to do the work of the old."

The "new media" of 1967, the time when The Medium Is the Massage was published, would be the newer electronic media: radio, television, and mainframe computers as well as things such as "movies, Telstar, flight" (p. 14). 

[Back to pages 94-95.]
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