Virality is Virility
I often argue that virality is not good for social justice: where depth, connection, careful consideration, and usability matter much more than brief recognition, superficial attention, or momentary if strong emotion. After the crush of attention, #fakenews remains, as do the people and organizations committed to studying and changing it, the people and organizations who use it to manipulate, and the real world changes it can, does and will inspire. #fakenews depends upon the logic and cycles of virality. Criticizing, understanding, and outliving this logic is critical to its undoing. (#100hardtruth #80: outlast virality)
